STUDYING YOUR MARKET

Let your website “lay in the bushes” while you poke around the internet to learn about your market and your competitors. There are a number of tools you can use to accomplish this task, but you must take the time to accomplish this step.

If you don’t have the time, then an outside consultant like Digital Business Services can help.

The internet is a worldwide “bank” with millions of depositors. When you understand what they want, how much they are willing to spend and how to find you, you’ll reap the financial rewards you are looking for today.

But the internet has rules, break them and that door will close to your company’s site and be very difficult to re-open. Digital Business Services can help you understand those rules, but for now, let’s go through some of the steps and tools you’ll need to get a vision of your market and competition.

 

Curious about how many web visitors search for your products? Google has an interesting tool that will help you view search term trends, such as what geographic markets search for your products. Enter your product-related search terms at: http://google.com/trends

Now, to decide on what keywords your site should use, you can pick any of these 3 sites:

Google Adwords Keyword Selector Tool at: https://adwords.google.com/select/KeywordToolExternal

WordTracker: http://www.wordtracker.com/ – very popular, especially with ecommerce site owners. You will pay for the service, however, so get your credit card out.

OK, so now you can get an idea of how much traffic your product search terms will generate (or not).

Update your website now. Not tomorrow or the next day. Contact us at 252-367-7673 or email Casey Turton for a no-cost conversation about minimizing your risks and maximizing your rewards.

How Long Does Website Development Take?

What is the turn-around time for developing a web site from business plan to going live? That depends on your commitment to your internet marketing plan and how much of your time you want to give the project.

Read More

Site Rollout: Rodas Construction in Raleigh, NC

New website launch by Rodas Construction LLC in Raleigh thanks to Digital Business Services in Winterville, NC

Read More

What small businesses need to know about internet marketing: 7 simple tips (part 3)

Self-proclaimed experts and offshore companies.
Unfortunately, digital marketing is a field crowded with many “wanna-be’s,” charlatans, and inexperienced offshore telemarketers who guarantee “first place resuts” in minutes for substantial contracts. There are “do it yourself” website creation services all over the web. It’s a tough and confusing situation. Best to talk with a pro first.

Read More

Web upgrade for Milwaukee sunroom builder

Read More

SEO Tips: Behind the web page design

Read More

Google Adwords Certification Course

Read More

Marketing and Margaritas

Read More

Welcome aboard Porch Conversion of Charlotte

Read More

Welcome aboard Combustion Technologies Corp

Read More

Cavanagh Ringelman CPA Website Upgrade

Read More
%d bloggers like this: